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Political Speak: We believe vs. the Facts

Posted by Presentation Skills on March 15, 2010

With elections in South Australia and Tasmania this coming weekend, as well as a Federal election and Victorian election due sometime this year, it is appropriate to look at political language – and I’m not talking about politically correct language.

In election mode you will hear speakers from all sides of politics telling us what is the right way to think on a particular topic. Unfortunately though, the words that they use will often detract from the message given. For example:

When someone prefaces a comment with ‘We believe…’ or ‘The labor/Liberal party believes…’ they do so to give power to their statement. Unfortunately it does the opposite. When you add statements such as ‘We believe’ you are by definition offering an opinion. And as we all know, opinions are never wrong – but they are debateable.

What should be done instead of offering an opinion? Simply state your opinion as a fact.

Instead of saying, ‘We believe putting in a highway is the best thing to do’ say, ‘Putting in a highway is the best thing to do.’ The difference is subtle but profound. Your audience is no longer hearing an opinion, but a fact. Facts are much harder to argue with than opinions.

Next time you hear your local Poli offer their opinion, ask yourself if you would believe them more if they gave you a fact instead.

As always, your thoughts are appreciated.


Darren Fleming

Australia’s Corporate Speech Coach

Posted in barack obamas inaugural speech, Executive Speaking Skills, John Howard, kevin Rudd, Politics and speaking, public speaking tips, Sales Presentations, Understanding your audience, World Classs Business Presentations | Tagged: , , | 2 Comments »

How Obama Wrote His Speech

Posted by Presentation Skills on January 21, 2009

By now you will have seen the speech from the leader who we hope will set a new path for the United States of Ameria.

Have you ever wondered how the speech is put together? Follow this link to find out. (You may need to log into facebook).




Australia’s Public Speaking Coach

Posted in barack obamas inaugural speech, How obama wrote his speech, inaugration speech, kevin Rudd, Martketing your speaking skills, nervousness, Obama, Politics and speaking, PowerPoint, presentation skills, public speaking, public speaking tips, Understanding your audience | Tagged: , , , , | 1 Comment »